I really like to stay away from taking individual sentences apart as I don't necessarily agree with your viewpoint of what a company should provide as information to their users while being in product development. However, you are absolutely entitled to your opinion and I value it as much as I hope you value mine.
You already referenced Bravenel's statement above that they are moving forward with the implementation.
To me, this reads as: "We are actively working on it, however, we are not ready to give out any details as of now".
However, that is just my interpretation of his statement.